Bachelor of Arts in Communication, Public Relations

Students may earn this BA degree in one of two concentrations: Communication Arts or Public Relations.

Required General Education Selections:

Students must make a minimum grade of C in EN 111/EN111Lab-EN 112 Freshman Composition and CO 201 Fundamentals of Public Speaking 

Each course taken by the student may be applied to one program: general education, major, minor or free electives.

Students who complete the concentration in Public Relations will be proficient in the following student learning outcomes:

1. Analyze biblical themes of reconciliation and transformation using public relations principles and practices.
2. Write effectively in multiple formats for various audiences.
3. Use appropriate technology effectively (software and hardware).
4. Construct an effective PR campaign or program.
5. Demonstrate the ability to implement a PR campaign or program.
6. Demonstrate professional skills consistent with industry entry-level positions.
7. Effectively evaluate written and oral communication.